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Bay Bridge Fitness Challenges TV-News Websites with Health Placement
Sacramento, CA (PRWEB) June 12, 2007 -- Beyond spotlighting corporate wellness, California's Bay Bridge Fitness has put into action a campaign to educate the public through TV-News websites.
Gwenn Jones, general manager of Bay Bridge Fitness, is determined to accomplish this by suggesting Health, Nutrition and Fitness sections on various Television-News websites. One such Sacramento TV-News site recently implemented an entire health-fitness department just one month after Jones pushed the issue to their news producers.
The site's health section thrusts beyond the ordinary health news feeds. "I offered to build and manage their website health section, however they chose to launch it from an internet broadcaster," Jones says. "Not as community-based as I would choose, but it is now live and a great start in health education." Jones is currently enticing another TV-news website to match them.
"Employers deserve a healthy workforce. Splashing TV-News websites with legitimate health education from skilled professionals is appropriate," says Jones, certified PT, GFT. "A health information section is relatively simple provided proper information and articles are rendered and approved. That said; add the graphics and a valuable public health venue is available."
General statistics report 70-75% of all health-care dollars are spent on illness or disease caused by unhealthy lifestyles. For corporations, the term "wellness program" appears costly and frightening. Confronting that fear, Bay Bridge Fitness recommended low-cost efforts to achieve healthier employees in "Small Corporations Need Healthy Employees Too." Jones says, "For the next step, we need to add vast, readily available education for individuals. TV-News websites are frequently visited by those individuals."
TV-News site visitors can educate themselves on today's health issues and potential solutions with proper articles and health tips. For example, discover safe back exercises, read case studies, and learn intricate details regarding nutrition outside the eat-less-lose-fat behavior. Viewers can also learn about colon health, heart health, hypertension, back pain, cholesterol, skin health, etc.
The TV-News site benefits with: A health section that clearly exhibits personalized focus, community commitment to health, more web pages, more ad clicks, increased visitor-base, and a secure new home for important health articles. "There are excellent health websites the public can surf, but why not keep News site visitors planted on the site they visit each day or week?" Jones asks.
Television News websites are tremendous public resources. Utilizing them more broadly by adding health and fitness departments is easily accomplished and will set new standards.
Past News features from Bay Bridge Fitness are:
Potentials Magazine, New York, "Fast Track to Fitness"
URL: http://www.potentialsmag.com/msg/search/article_display.jsp?vnu_content_id=1000650981
Mining-Services.com, Safety & Training Articles, "Small Corporations need Healthy Employees Too"
URL: http://www.mining-services.com/forums/Safety_and_Training_C11/Safety_Bulletins_-_Press_Releases_-_Industry_News_F63/Small_Corporations_Need_Healthy_Employees_Too_-_September_1%2C_2004_P520/
About Bay Bridge Fitness:
Located near Sacramento, California, Bay Bridge Fitness is run by fitness experts certified by the American Council on Exercise. With over 20 years in the fitness industry including corporate, group, and private fitness training, Bay Bridge continues passionate efforts to build wellness in the workplace. For more information call: 530-889-2920, or visit: http://www.BayBridgeFitness.com.
Contact:
Gwenn Jones, ACE-certified personal trainer & group fitness
Bay Bridge Fitness, California
530-889-2920
http://www.baybridgecentral.com
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